Q. Cultter refers specifically to:
a. The cramming of several short commercial spots into a minute or two of broadcast time
b. Too many individual brands in a given product category
c. Too many advertisers chasing a limited number of consumers in a given demographic category
d. Too much advertising space in a daily newspaper
ANSWER: The cramming of several short commercial spots into a minute or two of broadcast time
Answer & Explanation
No explanation is available for this question!