CSS Mass communication Questions & Answers

Q.  Propaganda:

a. Is inconsistent with contemporary public relations emphasis on two-way communication
b. Has a negative connotation and is rarely cited as a public relations function
c. Is the generation of more or less automatic responses to given symbols
d. None of these


ANSWER: See Answer
 
No explanation is available for this question!
MCQs:  A radiation system refers to:
Category: Central Superior Service Test Mcqs (CSS),   Published by: T-Code Scripts
MCQs:  Lee DeForest developed a vacuum tube that improved and amplified wireless signals in 1906. It is called the:
Category: Central Superior Service Test Mcqs (CSS),   Published by: T-Code Scripts
MCQs:  In 1916 David Sarnoff sent his superiors at American Marconi his famous Radio Music Box Memo It contained:
Category: Central Superior Service Test Mcqs (CSS),   Published by: T-Code Scripts
MCQs:  Soon after World War I, American Marconi, General Electric, American Telephone and Telegraph, and Westinghouse combined resources to form:
Category: Central Superior Service Test Mcqs (CSS),   Published by: T-Code Scripts
MCQs:  Radio became an important medium for news:
Category: Central Superior Service Test Mcqs (CSS),   Published by: T-Code Scripts
MCQs:  Single ownership and management of multiple radio sttions in one market is called:
Category: Central Superior Service Test Mcqs (CSS),   Published by: T-Code Scripts
MCQs:  Concerns raised over the conglomeration of the music business include all of the following except:
Category: Central Superior Service Test Mcqs (CSS),   Published by: T-Code Scripts
MCQs:  The technology most responsible for the contemporary rebirth of radio networks is:
Category: Central Superior Service Test Mcqs (CSS),   Published by: T-Code Scripts
MCQs:  There are 100,000 TV homes in your market. Of these, 80,000 re using their sets. Of these, 20,000 are tuned to your program. What is your share?
Category: Central Superior Service Test Mcqs (CSS),   Published by: T-Code Scripts
MCQs:  FCC Chairman Newton Minow coined a derogatory name for television, calling it:
Category: Central Superior Service Test Mcqs (CSS),   Published by: T-Code Scripts
MCQs:  In newtork television, _____ clear time:
Category: Central Superior Service Test Mcqs (CSS),   Published by: T-Code Scripts
MCQs:  Programs like Star Trek: Voyager and Baywatch are created expressly for sale to individual stations in individual markets. They are examples of programs produced for ________ syndication:
Category: Central Superior Service Test Mcqs (CSS),   Published by: T-Code Scripts
MCQs:  The most successful convergence of television with the Internet has been its power to allow users to:
Category: Central Superior Service Test Mcqs (CSS),   Published by: T-Code Scripts
MCQs:  A pseudoevent is:
Category: Central Superior Service Test Mcqs (CSS),   Published by: T-Code Scripts
MCQs:  Which of the following is not a stage in the history of public relations?
Category: Central Superior Service Test Mcqs (CSS),   Published by: T-Code Scripts
MCQs:  With the publication of, public relations pioneer Ivy Lee moved the focus of his profession from primarily dispensing publicity to providing information:
Category: Central Superior Service Test Mcqs (CSS),   Published by: T-Code Scripts
MCQs:  The public that PR professionals serve through company newsletters, social events, and internal and external recognition of superior performance is:
Category: Central Superior Service Test Mcqs (CSS),   Published by: T-Code Scripts
MCQs:  Among the many publics with whom PR professionals interact are ______ . They are served through press packets, briefings, and facilitating access to organization newsmakers in order to build trust and, goodwill:
Category: Central Superior Service Test Mcqs (CSS),   Published by: T-Code Scripts
MCQs:  Public affairs is a public relations activity that consists of:
Category: Central Superior Service Test Mcqs (CSS),   Published by: T-Code Scripts
MCQs:  Jang was the first to start its publication from:
Category: Central Superior Service Test Mcqs (CSS),   Published by: T-Code Scripts