CSS Mass communication Questions & Answers

Q.  Production values refers to:

a. The specific internal language of a given medium for example the choice of lighting in a soap opera
b. The common assumption that media messages affect others, but not ourselves
c. The characteristic, distinctive, standardized style elements of a given form of media expression, for example the up-beat music that introduces the lo
d. Categories of expression within the different media, for example, the evening news and documentaries.


ANSWER: See Answer
 
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